创业基础(山东大学) 知到智慧树答案满分完整版章节测试

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第一章 单元测试

1、 The most prominent feature of entrepreneurial activity is ( )

A:innovation-led
B:at the front end of the enterprise life cycle
C:highly uncertain
D:highly resource-constrained
答案: highly uncertain

2、 The following is the closest to entrepreneurial thinking ( )

A:Timely Adjustment
B:Rapid Iteration
C:Effect Logic
D:Cause and Effect
答案: Effect Logic

3、 One of the special features of entrepreneurial activity is that it is based on predictive logic to achieve entrepreneurial goals ( )

A:对
B:错
答案: 错

4、 Invention, innovation and entrepreneurship are closely related and mutually beneficial ( )

A:对
B:错
答案: 错

5、 “A bird in the hand” is one of the basic principles of entrepreneurial thinking ( )

A:对
B:错
答案: 对

第二章 单元测试

1、 The most appropriate one of the following descriptions of entrepreneurs is ( )

A:relatively unique social group
B:heroic and legendary figures
C:difficult to imitate and replicate
D:with entrepreneurial spirit
答案: relatively unique social group

2、 Ethics in life are expressed in entrepreneurial activities ( )

A:Social Responsibility
B:Honesty and Integrity
C:Legitimacy Principle
D:Entrepreneurial Ethics
答案: Entrepreneurial Ethics

3、 The following does not belong to the role of expert advisors in the entrepreneurial team ( )

A:Initial Partner
B:Consultant
C:Lender
D:Advisory Board
答案: Initial Partner

4、 Personal interest is one of the entrepreneur’s motivation to start a business ( )

A:对
B:错
答案: 错

5、 Strong sales ability is one of the entrepreneurial skills of entrepreneurs ( )

A:对
B:错
答案: 对

第三章 单元测试

1、 In entrepreneurial activity, the presence of an unspecified market demand often means that it is good ( )

A:creativity
B:opportunity
C:resource
D:business opportunity
答案: opportunity

2、 The following are sources of entrepreneurial opportunities ( )

A:political change
B:technological innovation
C:unexpected event
D:cognitive change
答案: political change
technological innovation
unexpected event
cognitive change

3、 In entrepreneurial alertness, creativity and entrepreneurial opportunities, entrepreneurial alertness is the basis for entrepreneurial opportunities ( )

A:对
B:错
答案: 错

4、 Win-win is not actually profitable at the same time, but the stakeholders gain successively ( )

A:对
B:错
答案: 对

5、 Entrepreneurial opportunities are clear ends-means combinations that are expected to generate economic returns ( )

A:对
B:错
答案: 错

第四章 单元测试

1、 Entrepreneurial team can also be understood as a special group ( )

A:对
B:错
答案: 对

2、 The board of directors is not one of the constituent roles of the entrepreneurial team ( )

A:对
B:错
答案: 错

3、 The entrepreneur’s self-assessment includes ( )

A:Knowledge base
B:Expertise
C:Motivation
D:Commitment
E:Personal traits
答案: Knowledge base
Expertise
Motivation
Commitment
Personal traits

4、 The evaluation of the entrepreneurial team members include ( )

A:knowledge
B:experience
C:relationship
D:qualification
答案: knowledge
experience
relationship
qualification

5、 The “right thing, not the right person” conflict is ( )

A:personal conflict
B:cognitive conflict
C:emotional conflict
D:hierarchical conflict
答案: cognitive conflict

第五章 单元测试

1、 The theory that the enterprise is regarded as a “collection of resources” is ( )

A:Competitive advantage theory
B:Opportunity identification theory
C:Resource base theory
D:Firm growth theory
答案: Firm growth theory

2、 Resource piecing is actually a special form of resource integration ( )

A:对
B:错
答案: 对

3、 Searching out as many stakeholders as possible is the primary principle of external resource integration for enterprises ( )

A:对
B:错
答案: 对

4、 The characteristics of strategic resources include ( )

A:valuable
B:scarcity
C:irreplaceable
D:difficult to imitate
答案: valuable
scarcity
irreplaceable
difficult to imitate

5、 From a resource perspective, one of the fundamental motivations for entrepreneurial practice can be understood as responding to the high scarcity of resources ( )

A:对
B:错
答案: 对



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